Aerial view of Limerick City. Photo: Getty
Limerick Travel has this week announced the acquisition of the B&B Ireland booking distribution platform.
The Limerick-based travel agency said the acquisition represents a “significant milestone in Limerick Travel’s ongoing commitment to offering a wide range of tourism products to their overseas clients and trade partners.”
Limerick Travel ensured it will be a seamless transition for B&B owners, trade partners and clients.
Current customers of B&B Ireland and B&B owners can expect uninterrupted service and support during this transition. The platform will continue to operate under the “B&B Ireland” brand.
Peter Brazil, Managing Director of Limerick Travel, said: “We are excited about the possibilities that this acquisition brings to Limerick Travel.
“By combining our strengths and expertise, we are well-positioned to operate and further develop the B&B tourism product for the years ahead using over 50 years’ experience to grow the platform.”